THE THREE BLONDES

1. Ms. Piatka had a vision in her mind that her little business of low-fat muffins had gotten bigger that she developed herself in her Edmonton kitchen. She imagined trucks after trucks of her products supplying markets.
2. Ms. Piatka began to fulfill her entrepreneurial thought when she appeared as a guest on a morning TV show where she discussed her low-fat recipes and met one of her business partners later on who was the TV host of the show that Piatka guested on, Ms. Meyer for they have both seen a business opportunity. The two ladies soon recruited Ms. Meyer's best friend, Ms. Brinsmead who was once a bank manager. The success after the three blondes worked together was quick. The company's income hit $100,000 when they convinced McDonald's to try on their products in their first year. After many years, they hit the revenue of $2.3 million and their progress has continued when they supplied more markets throughout Canada.
3. The customer's need of having healthier food choice while meeting the customer's want of having savory food are what the venture of the three blondes have to consider to achieve the goal for their venture.
4. The venture of the Three Blondes focused on the category of Bricks and Mortar or physical. To achieve what they were focusing on, they began developing their fat wise products to stood up against other baking business. They proved that the products that they make are not just healthy but also tasty. They did not only concentrated on improving their goods to be health efficient but also appetizing at the same time.
5. In my opinion, the most unique named companies or businesses tend to be more successful than the others because of their catchy names. People are more into trying uncommon things. For example, Starbucks. Compared to other local coffee shops, Starbucks has stood up because of its name. If Starbucks is compared against a local coffee shop that has named "something coffee shop" yet has the same good taste as Starbucks, people will choose Starbucks over that commonly named coffee shop because of the shop's name. It Is not only all about the quality of goods but also the attention that the company's name is getting to have a successful business.